Signal · Supply Chain & Logistics
Swiggy Instamart witnesses Ganesh Chaturthi rush: 176% more eco-Ganpatis, 145% more mawa modaks compared to last year
What the source reported
Source-reportedInstamart reported a rise in demand for eco-friendly Ganpati idols and mawa modaks during Ganesh Chaturthi on September 14. According to the company's data, eco-friendly clay idol orders increased 176% year-on-year, while mawa modaks rose 145%. Flowers peaked at 868 orders a minute at 7:42 am, while Bengaluru recorded the highest festive order volume.
- Publication
- The Economic Times - Industry · Trade Publication
- Published
- 16th September 2026
- Original report
- economictimes.indiatimes.com
ProcIntel stores what the source published in its feed — a headline, a summary and a link. It does not store or reproduce the full article.
What ProcIntel recorded
ProcIntel-derived- Category
- Supply Chain & Logistics
- Geography
- India
- Organisations
- None identified
- Collected
- 16th September 2026 · 10:17
Initial assessment ProcIntel's automatic, provisional read of this individual Signal -- Initial Significance and Initial Confidence, computed deterministically before any Event extraction or human review.
A provisional, automatically computed reading of this individual Signal, before Event extraction or human review. Not a final rating.
Initial Significance Low (18.0/100). Strongest contributor: Procurement Impact (6.0/30 points). Limiting factor: Geographic Breadth (0.0/10 points). Initial Confidence Low (37.5/100, data sufficiency: Partial). Strongest contributor: Source Authority (20.0/40 points). Limiting factor: Corroboration (2.5/25 points).
- Strongest contributor
- Procurement Impact
- Limiting factor
- Geographic Breadth